Privacy Policy

Privacy policy

Pedestal ApS, Ib Spang Olsens Gade 12, 8200 Aarhus N, Denmark, VAT no. DK34472793 (”Pedestal”, ”we”), is the data controller for the personal data collected on pedestal.com and our country sites. This policy explains what we collect, why we collect it, who we share it with and what your rights are. If you have questions, write to hello@pedestal.com.

What we collect and why

  • Orders: name, billing and delivery address, e-mail address, phone number, order details and payment information. We use this to deliver your order, process your payment, handle customer service, returns and warranty claims, and to meet our bookkeeping obligations. Legal basis: performance of the contract with you and our legal obligations.
  • Customer service: the content of your enquiries by e-mail, chat or contact form, including any photos you send us. Legal basis: performance of the contract and our legitimate interest in answering you.
  • Newsletter: your e-mail address and, if you provide it, your name and country, as well as information about which e-mails you open and click. Legal basis: your consent, which you can withdraw at any time via the unsubscribe link in every e-mail.
  • Website use: technical data (IP address, device, browser) and your behaviour on the site, collected via cookies and similar technologies to the extent you have consented to it. See our cookie policy. Legal basis: consent, and our legitimate interest for strictly necessary cookies.
  • Reviews: if you choose to leave a review via Trusted Shops, your name, e-mail address and order number are shared with Trusted Shops.

If you do not wish to provide the personal data required to complete a purchase, you will unfortunately not be able to buy from our website.

Who we share your data with

We use data processors who process personal data on our behalf, under our instructions and under data processing agreements: Shopify (e-commerce platform and hosting), Shopify Payments and PayPal (payment), Klaviyo (e-mail marketing), Herodesk and Diverge (customer service and chat), Reversio (returns), Trusted Shops (reviews), CookieScript (consent management), our logistics partner Link Logistics and the carriers who deliver your order. With your consent we also use analytics and advertising services from Google, Meta, Microsoft, Pinterest and TikTok.

Some of these providers are established outside the EU/EEA, in particular in the United States. Such transfers are based on the EU-US Data Privacy Framework or the European Commission's standard contractual clauses.

We never sell your personal data.

How long we keep your data

Order and payment data are kept for 5 years after the end of the financial year in which the purchase was made, as required by the Danish Bookkeeping Act. Newsletter data are kept until you unsubscribe. Customer-service enquiries are kept for as long as needed to handle your case and any subsequent warranty claims. Data collected via cookies are kept for the periods stated in our cookie policy.

Your rights

  • Access to the personal data we hold about you
  • Rectification of incorrect data
  • Erasure of your data, unless we are required by law to keep it
  • Restriction of processing
  • Data portability
  • Objection to processing based on legitimate interest, including direct marketing
  • Withdrawal of consent at any time, without affecting the lawfulness of processing before the withdrawal

To exercise your rights, write to hello@pedestal.com. You also have the right to complain to the Danish Data Protection Agency (Datatilsynet, datatilsynet.dk) or to the data protection authority in your own country.

Changes to this policy

We update this policy when our processing changes. Last updated: October 2026.